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Inside The Greenroom | AYR


Aug 8, 2019

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Welcome Jayson Gaignard, the Founder of Mastermind Talks, inside the Greenroom!

Jayson has built an incredible, invitation-only mastermind that gets 15,000 applications a year. 15,000 applications - for ONLY 150 spots. How?
By investing in relationships. In this episode, he breaks down how he curates every detail to create a powerful event.
And if you’re a speaker – inside this episode you’ll see why you should speak at and ATTEND curated Masterminds! At ONE Mastermind Talk event, I met JJ Virgin, which led to speaking on her Mindshare stage PLUS met Brad Johnson, which led us to our 2nd biggest stage ever. And that is just the tip of the relationships that Mastermind Talks has led to.

My Favorite Nuggets:

  • Prioritizing relationships: Your network is your net worth
  • The importance of building an incredible peer group regardless of whether you’re just starting out or already established as a community
  • Be a catalyst for growth within your circles.
  • Build relationships while breaking bread
  • Relationships are the most powerful investment you can make
  • The complexities of hosting small intimate gatherings vs. huge summit style events
  • How to reach the unreachable
  • Caring is the ultimate competitive advantage

 

Quick Episode Summary:

  • 2:30 Welcome Jayson!
  • 3:10 How M.M.T. started
  • 7:12 When Jayson hit rock bottom
  • 8:53 How Jayson booked speakers with no money
  • 13:15 The page I stole from Jayson's playbook
  • 15:16 Why you should host a mastermind dinner
  • 17:22 Jayon's blueprint to making events memorable
  • 19:23 Giving a great gift
  • 20:46 Jayson's first event
  • 22:24 What it's like to experience MMT
  • 23:44 How M.M.T. scales
  • 25:37 How M.M.T. gets such big numbers
  • 27:26 Creating a culture of feedback
  • 33:28 How Jasyon 10X'ed his entry fee
  • 36:37 How to create surprises in your events
  • 41:56 How to be the best speaker on the lineup
  • 46:35 How to turn your speakers into paid attendees
  • 51:11 The speaker that has impacted Jayson the most
  • 52:04 Jayson's favorite up and coming speakers
  • 53:09 Why live events are still important
  • 55:02 Jayson's favorite moment inside a greenroom
  • 57:35 Connect with Jayson
  • 1:00:25 My biggest takeaways

Connect with Jayson: